Remote employees and global teams have become the rule rather than the exception in recent years, and commercial real estate owners need to ensure their buildings reflect this shift, sonKsuru CEO Michelle Galvani recently wrote for Forbes.
“Digitally empowered buildings offer a wealth of advanced technologies and amenities, boosting productivity and collaboration while driving significant returns on investment (ROI),” Galvani said. “By embracing technology and incorporating it into your building, you can better increase its value and provide an enhanced tenant experience.”
Keep reading to see the benefits of keeping CRE buildings up to date from a technological perspective.
More efficient collaboration
Entire teams working in the same location has become a rarity. CRE buildings must contain a connected infrastructure to ensure that communication between remote employees, in-building workers and international offices is seamless. Reliable, high-speed in-building connectivity and smart building systems help to make that desired seamless communication a reality. Quality connectivity also makes for a more attractive work environment for tenants looking to recruit top talent.
More secure and attractive buildings
Enhancing CRE buildings with tech can make them more efficient, but they also become more vulnerable to hackers, Galvani said. When a building is equipped with top artificial intelligence, machine learning and cybersecurity measures in place, CRE owners can offer tenants peace of mind knowing their company and customers’ data and private information is secure.
Increased employee/tenant satisfaction and retention
Today, businesses are seeking workspaces that are tailored to their styles and needs. Whether it is ergonomic chairs or smart access control systems, adaptive workplaces can lead to more job satisfaction, better morale and increased employee retention rates. If a company finds an office space that can help deliver such factors, they are more likely to stay put for a while.
A leg up on the competition
Businesses are always looking to gain an advantage over other enterprises in their industry. Digitally empowered buildings can offer companies that opportunity, according to Galvani. Buildings that contain advanced tech and amenities can help businesses attract top talent and enhance overall performance, which in turn can improve their market position.
Buildings can become more eco-friendly
CRE owners have put more attention toward reducing their carbon footprint in recent years. This shift in focus comes at an ideal time as more green technologies have become available. These solutions are helping create an immersive experience for tenants and visitors in tech-equipped buildings.
“By aligning with environmentally responsible practices, businesses can reduce their carbon footprint, appeal to an eco-conscious market and attract like-minded prospective tenants and their workforce,” Galvani said.
Additionally, developing buildings so they can optimize energy consumption is an effective way to address how critical green and sustainable practices have become for building design and operation.
Increased productivity per square foot
CRE buildings with a variety of workspaces—private offices, open desks and conference rooms—are tailor made for businesses that have global teams, remote employees and in-office workers. This versatility that co-working spaces offer combined with a next-generation technology infrastructure can lead to more productivity per square foot for businesses and increase building occupancy, according to Galvani.
More room for dynamic technologies
Creating audio or visual content is another way businesses can stand out from their competition. A building that’s equipped with smart recording video and podcast studios, audio visual tech and soundproofing will be far more enticing to a prospective tenant than a building without it that forces that prospect to go elsewhere and pay more for those amenities.
“As businesses recognize the value of video and audio content for marketing, training and thought leadership, having access to ultramodern recording studios within the building can be a significant draw for businesses and can create a new revenue stream for building owners,” Galvani said.